WELCOME TO THE NEW CUSTOMER REALITY

Hard data on customers’ propensity to spend and what they are looking for from brands

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research. for decision makers.

Because customers create the value in brands

We do three things

Conduct research that is genuinely
customer focused

Use and communicate insight to drive and inspire change

Put customers at the centre of strategy to improve performance

CLIENTS USE US TO HELP THEM

ATTRACT & DEVELOP CUSTOMERS

BUILD ENGAGING BRANDS

TAKE PRODUCTS & SERVICES TO MARKET

DESIGN & OPTIMISE CUSTOMER EXPERIENCES

TRACK & IMPROVE BRAND AND CUSTOMER METRICS

WHY CLIENTS COME TO US

SPECIALISMS

  • Getting impact and value from research investment
  • Creating intelligible and design-led deliverables
  • Embedding research and insight into strategy
  • Humanising research findings and data
  • Reusing and upcycling existing research and knowledge
  • Engaging, challenging and helping to manage senior stakeholders

MINDSET

  • Having an opinion
  • Keeping the outcome top of mind and having an open view about how best to get there
  • Being collaborative, flexible and open in our approach
  • Having an imaginative and resourceful perspective
  • Being broadminded – we know when disciplines like semiotics, behavioural economics and neuroscience can add value

We work with some amazing brands

Client Stories