Client stories

Understand what matters.
Align what happens.
Improve what results.

How our approach translates into results for our clients.

Across 30 years, there are many great stories we could tell.  Our work in Northern Ireland to help imagine a post-Troubles future.  The 7 years we worked as Management Partners (their term) with Skoda to achieve what Marketing described as ‘the greatest brand turn-round in marketing history’.  And so on – there really are a lot.

The stories below have been chosen because they are recent and, taken together, give a good sense of the breadth of work we do with brands and their customers.

© Quadrangle 2017

Direct Line
Working with customers and agencies to create a distinctive brand position

© Quadrangle 2017

Legal & General
Segmentation, ultimately leading to The Rough Guide to Personal Finance

© Quadrangle 2017

Mastercard
Filming insights from dinner with highly affluent customers

© Quadrangle 2017

Volkswagen Financial Services
Creating an innovative account for dealers from the VW Bank

© Quadrangle 2017

The Co-operative
Brand transformation in food retailing

Audi

Audi
‘From premium to prestige’, and other stories

© Quadrangle 2017

Leading UK Brand
Exploring, defining and playing into the ‘new normal’ in modern Britain.

© Quadrangle 2017

RAC
Creating the RAC’s flagship Report on Motoring 

© Quadrangle 2017

TEMPUR
Understanding customer journeys for infrequent purchases

© Quadrangle 2017

Lloyds Banking Group
Re-defining the Commercial bank